researches

• Audience Surveys
• Local Development
• Strategic Development / Feasibility Studies / Marketing
• Evaluation Studies
• Coaching
• Other Researches
• Transnational Cultural Cooperation
• Contacts

Research

Surveys of the use of urban and cultural spaces

2009 - Destination Turin / Cultural Observatory of Piedmont

Analysis of the way the city of Turin is viewed by tourists, using an interactive interface based on narrative metaphors capable of recording the way the urban area is used and the "consumption" of its cultural and other attractions. In partnership with the Regional Tourist Observatory.
Report (in Italian)
Summary (in Italian)
SEE THE DEMO OF THE INTERVIEW

2006 - Visiting the City. The cultural offer system of Torino under the "eyes of the tourist"

A survey using technology in an experimental and innovative way to analyze what level of knowledge and perception the tourists have of the cultural offer of Torino. The research aims furthermore at understanding the ways tourists "make use" of the city and of its cultural and entertainment attractions (museums, monuments, festival, cultural activities, food and wine, shopping...). An interactive interface with narrative metaphors and provided wit a touch screen technology has been developed for this purpose. The interface can be used either in stalls or in mobile devices.
Different profiles of visitors and information on the degree of satisfaction for the varied offer and on the related cultural impacts will be the results of the survey. The survey is funded by Fondazione CRT.

Approfondimenti